JM Shinjuku store opened in Tokyo Shinjuku Marui Annex 7F!


Shinjuku Marui Annex 7th floor 3-1-26 Shinjuku, Shinjuku-ku, Tokyo 160-0022 Opening Hours: 11 am - 1 pm (Sunday and public holidays until 20:30)
*Closed on holidays according to Shinjuku Marui Annex
Please contact us messaging ( for questions about Junie Moon Shinjuku.

Junie Moon Shinjuku Marui Annex


Let’s Party Together! Middie Blythe “Bubbly Bliss” Preorder Information


Tonight is my sister’s very important formal!
Pink champagne is my favorite, the sweetness and the beautiful sparkling bubbles are so wonderful!
My absolute favorites are Allegra and Stella, my sister and friend. Gather around everyone, let’s cheers!

Bubbly Bliss wears a bright and sparkly pink lamé and tulle party dress.
On her chest is a gold and silver fake leather star, and on her shoulder are aurora color beads.
Her head dress also has the silver fake leather motif along with a row of glittering rhinestone, creating a very beautiful and elegant look.
Her stud ear rings and pumps are also gold.

Her face color is translucent cream, and her pink brown hair is permed long with her bangs cut short.
The eyelashes are default, and the eyes are light blue.

*Features are subject to change.


Facetype: Middie Blythe
Skin type: Translucent Cream
Make up: Eyeshadow - Brown, Lips - Pink, Cheeks - Pink
Eye color: Light Blue
Hair color: Pink Brown
Manicure: n/a
Ear rings: Gold studs
Eye lids: Default Brown
Set includes: Doll, dress, head accessory, ear rings, shoes, shorts, stand


Preorder Date: February 24, 2017
Release Date: March 10th, 2017 (Fri)
Price: ¥13,400

* You can preorder this item from February 24, Japan time.
* These are limited one per customer.
* Sold on a first come, first served basis.

Brighten up your day! Blythe Original Super Deluxe Wigs are getting a new color!


Whether its for fashion or for a formal event, a nicely colored wig makes every difference.
Change Blythe’s image with a simple swap between short or long, and between a gradation of two colors or a mix of colors!
Comes with a wig cap to fit the original hair underneath.

The coming third edition features new lengths and colors such as a long and straight White Gold to Light Pink Gradation and a short bobbed Pink and Purple Mix/Blue and Light Blue Mix. Why not have fun this spring season with these lively new colors!

With the “Blythe Original Super Deluxe Wig” you can arrange your favorite hair styles with a curling iron!
It must be set to the temperature of 100c to 190c degrees for 10 to 15 seconds.
These wigs are made like real human wigs so please take care as they can get tangled.
* Please be sure to check the care and handling instructions.

Blythe Original Super Deluxe Wig
Long Strait: White Gold to Light Pink Gradation
Short Bob: Pink and Purple Mix, Blue and Light Blue Mix
Material: 100% Polyester
Made in Japan


Available: February 22nd, 2017 (Wed)
Price: Long Straight - ¥6,800 , Short Bob - ¥6,500

Blythe Clasp Pouch in L and M Sizes hold all your treasures!


Looking through a pocket or coin holder in your wallet can be a chore, but with a wide mouthed clasp pouch, seeing what you need is really easy!

The large clasps and its cute round exterior are charming and fun to use, and its petite yet full holding size makes it easy to store things in while staying portable.
The M size has a round, classical silhouette, and the L is a wider, more robust size perfect for holding make up or other various grooming tools.
The designs are Ribbon and Hat, featuring two poppish Blythes in a ribbon and a hat, and Everywhere Alice, which has a variety of portraits of Alice on a chic grey and black background.
Liven up your day by using the M and L pouches in a set!

Blythe Clasp Pouch L-size
Two types: Ribbon and Hat, Everywhere Alice
Size: H11cm×W16cm×D9cm
Material: 100% cotton
Made in Japan

Available February 22nd, 2017 (wed)
Price: ¥2,800



Blythe Clasp Pouch M-size
Two types: Ribbon and Hat, Everywhere Alice
Size: H12cm×W12cm×D6cm
Material: 100% cotton
Made in Japan

Available March 11th, 2017 (Sat)
Price: ¥2,000
* This is a preorder item. It will ship on March 11.

All star Blythe Dolls will be available at the opening of Junie Moon Shinjuku!


On February 22nd (Wed), Junie Moon Shinjuku will be opening on the 7th floor of the Shinjuku Marui Annex!
To celebrate, we are readying many dolls to be sold at the store, many of them already sold out at the Daikanyama and Horie stores!

Blythe Adores Anna, Allegra Champagne, Devi Delacour, UFO A GO GO, Varsity Dean, Henrietta’s Home Party, Playful Raindrops, Lady Camellia, Sherry Babbette, Minty Magic, Dark Rabbit Hole

Rampion of the Valley, Dainty Meadow、Mary Ann

The three dolls below will be sold by lottery.
Details on how the lottery will be drawn will be available at the Junie Moon Shinjuku Blog at a later date.
February 22nd (Wed) CWC Exclusive Neo Blythe “Blythe Adores Anna”
February 25th (Sat) Neo Blythe “Dark Rabbit Hole”
February 26th (Sun) CWC Exclusive Neo Blythe “Allegra Champagne”
*We will only allow the sale of one (1) doll per person.
*Please take it into consideration that some dolls will have a very limited stock.

We will also have limited edition Blythe Greeting Cards for the first four days of opening (Feb. 22 ~ 26), as well as a collaboration Dolly Wear set with lolita brand Alice and the Pirates!
Details are here:

We are very excited for you to visit us!

Junie Moon Shinjuku
Shinjuku Marui Annex 7th floor 3-1-26 Shinjuku, Shinjuku-ku, Tokyo 160-0022 Opening Hours: 11 am - 1 pm (Sunday and public holidays until 20:30)
*Closed on holidays according to Shinjuku Marui Annex
Please contact us messaging ( for questions about Junie Moon Shinjuku.


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